This is from a series by Jason Felderhof shows ideas for a double-page spread and poster generated for the Intellectual Property (IP): Respecting Creativity Design Competition 2008. The work also contributed to a Level 3 NCEA Visual Arts Design programme. A sample activity for Visual Arts 3.3 AS90517 version 2, available at http://artsonline2.tki.org.nz/resource-exchange/view_resource.php?res=249 enables students to develop their own brief for a campaign focussed on Copyright and/or Intellectual Property issues. The objective of the competition was to raise the awareness of IP and generate promotional material that could be used to further stimulate awareness and understanding.