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Community website

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Started by Darren 27 Sep 2012 10:14am () Replies (5)

A couple of weeks ago the Communications Working Group met and one of the key discussion points was a way of marketing the VLN community to a wider audience.  As a result we wanted to see if everyone supported the development of a VLN Community website that was a public face for us.  Something that looked professional and had a distinct domain name that was recognisably ours.  This wouldn't mean the end of other community pages, as this is website would not be designed for us to interact in.  Both Pete and I are happy to work on this for next year - any thoughts?  Anyone else keen to get involved.  Perhaps if we are to do this we need to consider rebranding to avoid confusion between our community and the VLN site (where we are just one of many communities).

Perhaps we also need to consider developing a presence wthin some social networking sites like Facebook, Google+ and twitter.  Again, any thoughts on this?

Replies

  • Rachel Whalley (View all users posts) 15 Oct 2012 3:04pm ()

    Hi Darren

    I think for any organisation there will be several layers to having a web presence.

    I originally thought that the VLN Groups site would cover all bases but i now think it serves best to maintain a social touchpoint for our members (alongside ther listserv) and to maintain our presence within the elearning educational community, though not necessarily the wider educational community - which a 'glossy' website would be better for. So yes we would get more marketing effectiveness from an independent website. Would be happy to help out with this as far as identifying & repurposing content and information that we already have in this space and that i have created for the VLN Primary. We also need to have a plan about how to make Social Media work for us such as you say - a Community page on Facebook, Google+, which Twitter hashtag to claim etc.

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The VLN Community - Home of the Learning Communities Online (LCO)

The VLN Community - Home of the Learning Communities Online (LCO)

The Virtual Learning Network Community (VLNC) is a network of school clusters who collaborate to provide access to curriculum and learning opportunities for students through online learning.